Because – especially once you’ve been running your business for a while, and selling your packaged solutions, successfully, for some time – you may well…
Offer something unique, offer something “extra”, offer something that adds even more VALUE, and you’ll immediately be standing out against the other service providers your…
More often than not, if people haven’t come looking for YOU, it’s because they’re not READY yet. Maybe they’re not ready because they don’t yet…
So before you try to adapt you to suit your client … think about whether you should perhaps adapt your client to suit your service.…
Hands up if you’ve ever replied to someone querying how “work is going” with something along the lines of “Good thanks … busy!” Thought so.…
The main reason pricing strategy is usually a problem … when they first come to me … is because they are stuck in that age-old…
Maybe it’s worth taking the risk. It’s time to stop sitting at the roundabout, wishing you had the courage to go round it, and instead…
So maybe we need to revert to our more childlike attitude … perhaps we need to go and touch that hot plate, every now and…
They’re paying me for the all the times before … all those times I spent practising and perfecting it, so that I COULD produce the…
Everyone has their own perception of value and will be prepared to pay what THEY perceive as a reasonable price in exchange for the value…