It’s about basing your pricing strategy on what YOUR target customers are willing to pay for the VALUE that YOU bring to them.
Pricing in business in one of the hardest things. There is often a tendency to UNDERSELL ourselves, as you feel you can’t justify a higher…
You want consistent income and freedom. You know it’d be good for you. And yet you don’t do it … Why? 2 surface reasons, 1…
When you are self-employed (or run your own business) you’re already quite special. Let’s face it, not everyone has the courage and conviction to ‘back…