THAT question ...
“How much do you charge?”
Right there. That very moment.
Your answer right then has led you to exactly where you are today:
Financially, doing ok … but really busy, and it’s difficult to take time off.
Here's why ...
Your salary paid for your time & effort.
Others charge for their time & effort.
So you did it too.
What’s more, you charged a higher rate than your salary!
No wonder it felt … so right.
Reality dawns ...
Of course, you quickly came to realise that your hourly rate had to be higher than your salary … because you now had to do a lot of work without being paid.
Time spent looking for new clients - networking, advertising, posting on social media. All necessary … but time consuming.
You may even have done work for clients that took “longer than you think it should” … and because the hourly rate felt “high”, you sometimes did client work for free.
(Maybe you told yourself “it’s good for the long-term relationship”?)
And gradually - it wasn’t an overnight lightbulb moment - you found yourself in a kind of hamster-wheel …
If you’re charging day-rates, hourly-rates, per-session-rates, or you’re quoting for projects based on how long you think it’ll take to do the job … then you may recognise what this picture shows …
You’re getting a good rate for the hours you’re charging …
But if you don’t put in all the other non-earning hours, your income comes right down.
And the combination of earning hours (client delivery) and non-earning hours (looking for more work) …
It’s all keeping you “busy” in a never-ending cycle.
What’s more, it’s a cycle with a ceiling on how much you can earn.
(Maybe it’s not surprising most people stay seduced by the “turn up & get a salary” employee lifestyle!
When was the last time you took time away from work and didn’t sacrifice income while not working?)
And it all started at that moment … when that first (exciting!) new client-to-be asked “how much do you charge?”
The Breakthrough Moment
While the story above may sound familiar … the reality is it’s fixable.
After all, countless numbers of people who started out offering their services now have complete time and money freedom.
The question is not “CAN you?” …
It’s “HOW can you?”
This is where the breakthrough starts.
And it starts by fixing the root cause of the problem - it’s time to change what you get paid for.
Using this idea …
[click to continue …]
Using the idea on the next page ...